October 9, 2017
Readers across the country are flipping over Riverhead Books’ latest collaborative catalog. To launch the Spring 2018 list, Riverhead Design Labs partnered with renowned illustrator Grace Helmer, beloved for her bright, beautiful oil paintings which bring everyday life to vivid, colorful life, on a clever and charming flip book. Paging forward and backwards reveals two different narratives, with every detail – a musical turtle, a perilously discarded coffee cup – representing a title on Riverhead’s spring list.
recently unveiled the flip book with exclusive stop-animation video
of the narratives and a behind-the-scenes peek at Helmer’s process. Paste
offered this praise: “Riverhead Books has a reputation for publishing fascinating nonfiction and literary fiction titles. Riverhead titles such as Patricia Lockwood’s PRIESTDADDY
and Mohsin Hamid’s EXIT WEST
are already rocking spots on Paste’s
list of 2017’s best reads so far, and it looks like 2018 is shaping up to be a knockout year for the publisher as well.”
This is the latest in Riverhead’s ongoing series of conceptual “catalogs,” seasonally partnering with artists to create beautiful works of art. In past seasons, Steve Powers
brought one list to life as a mural on a local grammar school
; Lorraine Loots
made “drawings for ants,”
with a tiny magnified box of brilliant illustrations; and Riverhead joined forces with the powerhouses of Ladies Drawing Night
to host a collaborative evening of champagne and drawing lessons. Each season’s catalog becomes a coveted art object and source of industry buzz.