PYR to Publish New Book Based on Most-Watched Bluey Episode Ever
Penguin Young Readers is delighted to announce that it will be publishing BLUEY: THE SIGN, a special hardcover children’s book based on the record-breaking 28-minute Bluey episode which attracted over 10 million global views in the first week. BLUEY: THE SIGN will publish globally on November 4, 2025, alongside PRH UK and Australia.
Based on the episode The Sign, the book follows Bluey and her family on their biggest adventure yet. When a For Sale sign pops up in the front yard, Bluey, Bingo and their cousins try to stop the house from selling. Will everything work out so Bluey and Bingo can stay or will they have to move house?
BLUEY: THE SIGN will be a deluxe comic-style chapter book at 144 pages, with the story divided into eight chapters for easy reading. With a striking embossed high-gloss cover and full-color interiors, this special edition chapter book will cater to a wide age range.
Penguin Young Readers began publishing Bluey books in the US in October 2020. Since then, the series has become the fastest growing licensed book brand across the country, with multiple formats from board books, picture books and chapter books, to sticker, activity, coloring, craft, an advent calendar, and two cookbooks. To date, over 14.5 million books have been sold. In 2024 two series titles became New York Times bestsellers: the picture book BLUEY: SLEEPYTIME by Joe Brumm, and LOVE FROM BLUEY by Suzy Brumm.