July 5, 2018
Penguin Random House has launched a limited-time charitable-giving opportunity as part of our Grand Central Reads partnership with MTA Metro-North Railroad and Grand Central Terminal, a brand new program that allows commuters and visitors to use their mobile devices to download free Penguin Random House book excerpts.
In celebration of Penguin Random House’s five-year anniversary, the company is offering Grand Central Reads users a special 5-minute Reads section on the mobile platform, which will trigger book donations from Penguin Random House to its charitable partner, Save the Children, empowering New Yorkers to give back to those in need. For every five minutes read in this section, Penguin Random House will donate one of its book to global humanitarian organization Save the Children, up to 25,000 books, which will be distributed during community events, family activities and holiday celebrations at parks, schools, and libraries in the areas the organization serves.
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“Inspiring a culture of reading in communities is central to who we are and what we do as Penguin Random House,” said
Claire von Schilling, EVP, Director, Corporate Communications, Penguin Random House. “This special initiative on the Grand Central Reads mobile platform is a wonderful opportunity for us to come together with Save the Children and our home-town New Yorkers to give back and make a positive difference in the lives of others through books.”
“Save the Children is committed to ensuring every last child gets the opportunity to learn,” said Carolyn Miles, President & CEO, Save the Children. “We know the significant impact reading can have on a child’s life, and are grateful for Penguin Random House’s support and the Grand Central Reads partnership in helping us give more children the best chance for success.”
Grand Central Reads features a platform created by Penguin Random House that offers users free access to extensive excerpts from a wide range of its book content, including thrillers, nonfiction, classics and cookbooks, via free wi-fi, inside Grand Central Terminal, on terminal platforms, and in the Park Avenue Tunnel. The program highlights the works of New York authors and stories featuring the Big Apple, Grand Central Terminal, and eventful train rides. Among the featured titles are:
For more information about the GCR program, please visit
grandcentralreads.com.
June 27, 2018
Penguin Random House is exclusively partnering with the MTA Metro-North Rail Road on Grand Central Reads, which mirrors the Subway Reads platform we launched two years ago, this time targeting commuters going through Grand Central Terminal. The June 26 launch was timed to coincide with the 40th anniversary of the U.S. Supreme Court’s announcement of a decision in Penn Central Transportation Co. v. New York City that saved Grand Central from redevelopment. Through August 31, commuters can use their mobile devices to download free Penguin Random House book excerpts from inside Grand Central Terminal, station platforms and the Park Avenue Tunnel. To access Grand Central Reads, customers can connect to the public Wi-Fi and visit grandcentralreads.com.
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“Penguin Random House is pleased to partner with the MTA to offer book selections tailored and timed to the length of individual commutes,” said
Madeline McIntosh, CEO, Penguin Random House U.S. “Books are fantastic companions that add inspiration and entertainment to the commuting experience, and we’re delighted that Grand Central Reads puts our books together with visitors to this wonderful historic landmark.”
“We create partnerships and experiences like Grand Central Reads to help us consistently evolve and improve how Grand Central Terminal serves the 750,000 people who pass through and visit daily,” said Metro-North President Catherine Rinaldi. “We’re excited to give people an opportunity to ignite their passion for reading, connect with each other, and experience the heart of New York City in new ways.”
Grand Central Reads features a wide range of our Penguin Random House titles, including:
Grand Central visitors who enjoy the excerpts also can choose to purchase the full-length e-books directly.
For more information about the Grand Central Reads program, please visit:
grandcentralreads.com